A music catalog is a highly organized and carefully curated collection of musical recordings and compositions owned by a record label, a music company, an artist, a band, or another group. These catalogs are of considerable value with many recently being sold in the amount $200 to $600 million dollars and more, all the way up to $1 billion dollars. The same is true for sports, movies, TV, and streaming catalogs.

The value to the buyer or the holder is that there are many ways that this music can be repurposed and authorized for many types of uses that becomes quite lucrative. Most all of these songs and catalogs were originally mastered by the best studio engineers of their day. Some have also been remastered as technology has improved.

The key for Sentauria is that only a small percentage of these have been rendered in fully spatialized audio format. It is true that some companies have worked to spatialize certain songs from an artist, a song, an album, and so on. But these are generally laborious, expensive, and require the original multi-track masters. The original multi-track masters were done with the original artist in the studio. So, if you attempt to remaster without the artist, you lose the original artist’s intent.

Additionally, some of the original multi-track masters are stored on tape and can be in variable condition. For many reasons, using the original multi-track masters to add an immersive spatial dynamic is complex, costly, time consuming, and challenging.

Sentauria changes all that

The need for the original multi-track masters is where Sentauria diverges sharply. Sentauria can spatialize music catalogs without the need for the original multi-track masters or the original artist present. Specifically, Sentauria can work from the final two-track mix. We do not require the original artists, do not require the original multi-track masters, and can spatialize the music in a manner that retains the original artist’s intent. Because of our process, spatializing a song, album, catalog, or the entire collection of music catalogs is faster, less complex, and less expensive. In aggregate, we can bring considerable value to the biggest music publishing companies in the world.

In short:

Sentauria: Spatializes music from the final two-track mix

Competitors: Must have access to the original multi-track masters

Now, you can imagine a shortened path to fully spatializing the music catalogs of Queen, Michael Jackson, Pink Floyd, Taylor Swift, and any that you choose. The same is true for sports, movies, TV, and streaming catalogs.